digital security

At the time of this writing, a number of states in the eastern US are in the grip of gas shortages resulting from a cyber attack on a major pipeline. While the situation should resolve by the weekend, it has a great many people asking questions about digital security and…

dental finance

The sweeping changes and challenges of 2020 have carried over into this calendar year, and they’ve left many businesses and even entire industries with concerns about the future. Dentistry is no different. Due to the unique demands placed on health care providers as a result of the COVID pandemic and…

branding

Your dental practice is many things at once: the culmination of years of effort and training on your part, a business that supports both its clients and its staff, a source of vital health care for your patients. And while all these things are vital, it’s important to remember that…

shadowbanning

Social media is a vital tool for patient communication and outreach these days, with dental practices of all sizes making full use of a number of platforms. There are good reasons for this; social media offers an easy, low-cost approach to marketing and outreach. However, there are some pitfalls associated…

dentist google reviews

We live in a Google-driven world. This is no secret to most consumers and most business owners; the only question is how you best manage your Google presence and your digital footprint. For dentists and oral health care providers, a key component in this process is managing Google reviews. They…

school based dental programs

Childhood dental health is vital in that it is foundational. The oral health and habits established during childhood help to ensure that the child in question enjoys a lifetime of healthy teeth and bright, healthy smiles. Sadly, some children fall through the cracks due to family finances, lack of access…

long term effects covid

It’s not great insight to say that COVID-19 has changed the world and in particular our workplaces and professional lives. The rapid changes made necessary by the pandemic, including the shift to remote work, distance learning, and telecommuting are transforming our ideas of what work/life balance is and how office…

mouth covid

COVID’s been difficult for all of us, but the pandemic has presented some especially interesting challenges for both the business and science of dentistry. While COVID is a respiratory illness, it has significant implications for oral health and thus places dentists in an interesting and demanding role in helping to…

marketing web

2020 has been a roller coaster year for most businesses, but perhaps especially so for dental health care providers. Navigating new requirements for safe care, a growing list of patient concerns, and a complex media and dental marketing environment have presented many dental practices with a series of unprecedented challenges….

dso open

Some of the best companies and products were never planned. Instead, something sparked an idea that led to a new solution. Nearly 20 years ago, our parent company served its first dentist in wealth management. Over time, managing wealth for dentists and medical professionals became a key part of the…